About Health-E Commerce

Health-E Commerce is a consumer health and wellness advocate and online retailer with direct-to-consumer e-commerce brands helping everyday Americans and companies benefit better from workplace benefits, wellness and health spending programs.


Looking to level up their current marketing programs and consolidate vendors to create a consistent customer experience, Health-E Commerce chose Listrak’s unified and integrated platform for email, mobile and CRM.  

Moving the company’s multiple domains and large customer base within an extremely tight timeframe added to the complexity of the typical onboarding process. Using Listrak’s phased onboarding approach, campaigns with the highest revenue opportunities were launched first for immediate ROI.

We were able to see email and SMS revenue gains right out of the gate with Listrak. –Shawna Kaplan Hausman, CMO, Health-E Commerce


SMS revenue has skyrocketed with a 2,104% increase and email has also increased 117% in the first 90 days. In addition, SMS list growth is averaging 30% per month.


Increase in SMS Revenue

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