Listrak joins the global community in celebrating National Cybersecurity Awareness Month 2024. We are committed to this mission by ensuring that security controls are seamlessly woven into every process of organization.

As AI floods the industry, Retail Marketers are set to scale programs and improve efficiency. But beware of traditional functionalities rebranded as “AI-powered.” Learn tips to use “real” AI while still controlling your decisions.

Despite Google’s decision to cancel third-party cookie deprecation, marketers should still prioritize data gathering tools and strategies outside of cookies. Here are six strategies you can power with Listrak to collect customer data.