I need a cost-effective solution to efficiently send email and SMS/MMS to customers
THE CHALLENGE
Text message marketing poses higher costs due to mobile carriers and associated fees. SMS platforms often prioritize volume, leading to inflated marketing budgets.
OUR SOLUTION
Using AI predictive segmentation enables targeted SMS messaging to customers with the highest likelihood of purchases, while also optimizing spend across other channels.
YOUR OUTCOME
Experience more precise and relevant messages tailored to your top-performing channels while reducing wasted fees and spend - optimizing your budget and boosting profits.
Unlock AI Predictive Segmentation to Maximize Spend
Use cross-channel predictive models like Likelihood to Purchase and Lifecycle Stage
Trigger targeted channel-specific automated journeys based on predicted behavior
Enhance optimization through discount/coupon affinity and buyer preferences
Unified Customer Data & Segments Streamlined Across Channels
- Implement AI identity resolution and unified customer profiles spanning Email, Push, and SMS
- Utilize intuitive, natural language filtering
- Consistently apply segments across all channels and messaging
- Automatically monitor and track segment trends over time
Gain Efficiencies with a Unified Platform
- Eliminate the need for "3rd party platform duct tape" across multiple solutions
- Learn and use a single platform with all your tools and customer data
- Save time with dedicated account contact and support that will answer your call
- Drive cross-channel campaigns from a single source of truth
- Measure precise channel specific attribution
The Big Picture
Significant cost savings are achieved by leveraging a unified platform that integrates cross-channel identities and centralizes customer data to deliver timely, personalized messages through the most cost-effective channels.
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