Listrak observes, collects and synthesizes data from disparate data sources and at every touchpoint across the customer journey – both online and offline – to capture critical customer signals, link them to a single, unified 360 customer
profile, and create highly-actionable customer data.
Listrak combines artificial intelligence, self-learning predictive algorithms, and actionable analytics from our Artificial Intelligence Suite with the actual intelligence, experience, and expertise of Listrak strategists to produce automated
advanced segmentation, predictive content, and optimized interactions.
Listrak’s intuitive drag-and-drop tools allow the marketer to easily clone or create sophisticated multi-stage, non-linear journeys and 1:1 real-time
interactions that respond to new customer signals, previous interaction data, and machine learning algorithm results for highly-personalized experiences.
Listrak delivers highly effective, contextually-relevant messages at precisely the right time across the right combination of channels and devices to maximize customer engagement, revenue, and lifetime value.
Unlock your unified customer data through powerful exploration and visualization tools. Observe the complete Customer Journey. Access seamless integration within the Listrak platform to make insights actionable through segmentation, automation