In a year that has been unlike any other, this holiday season will be even more critical than usual for retailers. The stakes could not be higher in what will be the biggest online holiday season in history.
With that in mind, we diverged from the norm of producing a “whimsical” holiday guide (e.g. “12 Days of Holiday Insights” – yes, we’re guilty of that in the past), and instead opted for the practical, pragmatic and productive...
...so we turned to our people.
While we have exceptional technology solutions at Listrak, it is our extraordinary people who help Listrak clients leverage those solutions to drive results with their customers every day.
Throughout this guide, we’ve assembled tips and advice from a cross-section of our account managers, client strategists, and account directors – a group with decades of combined experience working across more than 1,000 retailers and brands.
While we obviously couldn’t capture all of their advice in this “guide” format, we did try to include some of their best (and we’ve curated those insights to reduce redundancy and duplication). Finally, we asked each selected contributor to share their own personal or family holiday tradition.
I’m confident we will be successful as long as we work together through the remainder of this year and this holiday season – and then move together into a brighter and better year in 2021.
I wish you each a holiday season full of hope, kindness, love, and understanding.
We regularly share trends, insights, best practices and customer case studies with leading industry media resources and exhibit at industry events.
It’s easy to get side-tracked on your holiday planning with so much going on today – especially if you don’t have a plan to follow. We're here to help.
Are you ready for more holiday planning tips and advice from our client service experts? Over the next two months, we are sharing our planning roadmap for a successful holiday season.
FounderMade's Summit is a one-day event featuring virtual panels and workshops that focus on how D2C companies operate, grow, innovate, and adapt to new challenges. Attend on Oct. 22.
Shoptalk Meetup is retail's first digitally native event. It's a fun, productive way to connect online with the people you know and meet the people you don't--in a friendly and open environment. Attend Oct. 20-22
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