Personalization Suite

Create and manage contextually relevant content with ease to personalize every message, every page, every ad and every customer interaction with Listrak’s Predictive Personalization Suite and Actionable Predictive Segmentation. Based on machine learning and predictive analytic capabilities, we automate personalization to make it easy for you to create and share targeted messages – such as content, product recommendations or offers – based on each consumer’s behavioral data.

Data-Driven Insights: Personalized Campaigns

Every email you send – from your monthly newsletter to your daily promotional messages and even your behaviorally-triggered messages – can be personalized using Listrak’s Predictive Personalization Suite. Using data-driven insights gained from each consumer’s behavioral data, you can automatically populate messages with content and products. Because the recommendations are determined through artificial intelligence, they are targeted to each contact exactly.

See How Easy it is to Deliver Predictive Content

Platform Preview

Machine Learning: Personalization Across the Web

Nothing enhances a consumer’s experience more than personal recommendations, especially when the recommendations are based on their behaviors and determined by machine learning and predictive analytic capabilities. With Listrak, the recommendations go beyond email to your site and programmatic ads. These channels become dynamic, engaging and actually aid customers in finding their next favorite product.

Artificial Intelligence that You Control

Listrak's predictive content and product recommendations are determined through machine learning and artificial intelligence. However, our easy-to-use interface allows you to control the algorithms, how your recommendations are visually displayed and you can even view the recommendations before they are added to your campaigns. You can bring your brand to life by customizing your imagery and messages rather than relying on templates that provide little flexibility.

We were seeking a solution that would not only help customers discover new products but would give us control over what products were being recommended. With Listrak, we could quickly tweak the business rules and view what products would be displayed to each customer in advance. We were confident that we were promoting the right products to the right shoppers.
Chaim Posen
Director of Ecommerce

Deeply Segment Your Audience for 1:1 Communications

Our Advanced Segmentation gives you the power to use in-store or online customer data – including browse behavior, purchase history and customer preferences. This 360 degree view of each customer allows you to segment your list and personalize messages like never before.

Learn More About Listrak’s Predictive Personalization Suite

Find out how we can help you personalize every message to increase engagement and revenue.

Learn more about Predictive Content
Learn more about Product Recommendations

Ready to learn more?

We’d love to hear about the current state of your business and where you’re headed.

Get Started