A proven approach to identifying missed opportunities to drive revenue, engagement and loyalty with customers.
Introducing the Revenue Gap IndexSM.
Retailers are leaving money on the table with their email programs.
We’ve seen this repeatedly for several years – and still see it today. Smart retailers suffering poor results for any number of reasons and repeating the same mistakes again and again.
About two years ago we decided to change our approach to talking with prospective clients.
We developed a framework that helped us demonstrate to those prospects exactly what they were missing – where their gaps were and what it was costing them in lost revenue.
And it’s worked exceedingly well.
We’ve decided to share our methodology, insights, and experience via the Revenue Gap IndexSM.