As a prestige skincare brand, Peter Thomas Roth Clinical Skincare sought a marketing partner that would help them connect with their customers based on individual needs, concerns, and preferences. With Listrak’s person-first approach to customer experiences, expert support team, and robust Shopify integration, Peter Thomas Roth saw exponential results in the first year of partnership.
After participating in a Shopify strategy workshop with Listrak, Peter Thomas Roth was able to better activate their Shopify data and create revenue-driving, personalized customer connections with optimized campaigns. These adjustments led to strong results for the team, including significant increases in triggered revenue, and they continue to build on this success.
The impact of this seminar strengthened the partnership, resulting in the Peter Thomas Roth team bringing their SMS program over to Listrak to unify their cross-channel marketing strategy.