2026 Holiday Retail Readiness

Plan, Test, and Win Big This Holiday

Your holiday planning starts here. Explore Listrak’s latest planning guides, testing resources, expert strategy sessions, and retail insights designed to help you optimize every campaign, and maximize holiday revenue.

a collage of 2026 holiday resources for 2026 holiday retail season
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Holiday Marketing Guide

Playbook featuring key retail dates, monthly marketing priorities, shipping deadlines, campaign checklists, and expert recommendations designed to help you prepare earlier, execute with confidence, and maximize holiday performance.

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Holiday Marketing Checklist

20+ low-lift, high-impact marketing tests spanning Copy, Creative, Cadence, Segmentation, Modern Marketing, and Advanced Personalization to uncover what resonates before peak season and maximize holiday performance.

a collage of holiday resources for the 2026 holiday retail season

Holiday Podcast Series

Holiday Benchmarks & Insights

Explore last holiday's biggest trends, performance benchmarks, and takeaways to inform your Holiday 2026 planning.

Holiday Marketing Resource Library

Holiday Resource Center

The 2025 holiday season is shaping up to be fast-moving and value-driven. Shoppers are starting earlier, blending online and in-store experiences, and keeping a close eye on price. To win, retailers need to deliver meaningful value, optimize digital and mobile channels, and stay one step ahead of shifting expectations. Listrak’s 2025 Holiday Resource Center is packed with the tools and insights you need to succeed.

Holiday Marketing Guide

Your go-to roadmap for staying organized and ahead this holiday season. With key retail moments, monthly themes, and critical shipping deadlines, this guide helps you plan with purpose, execute with confidence, and maximize impact from August through January.

Holiday Testing Checklist

Get ahead of the holiday rush with 15 quick, high-impact tests designed to uncover what resonates before peak season hits. Optimize now so you're ready when it matters most.

Holiday Strategy Sessions

Expert insights on holiday trends and high-impact strategies for peak performance.

2024 Insights Worth Revisiting

From performance benchmarks to proven holiday tactics, these insights still hold power as you plan for Holiday 2025.

Quick reads on how last year’s peak season performed.

Holiday Strategy Sessions: The Classics