Listrak's Holiday Strategies
and Insights

Make this holiday season full of holi-yays with increased shopper engagement and revenue. Learn how to deck your shoppers inboxes with timely, personalized, cross-channel campaigns.

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Holiday Insights
CALENDARS

Holidates

‘Tis the season to mark your calendars, stay organized and make the most of each holiday.

Holiday Calendar at a Glance
Plan campaigns around these important days.
Communications Plan
Plan and track your holiday campaigns.

That's a wrap!

We are gifting you all the holidata to ensure you (jingle bell) rock this season.

Holiday Look Back
CONTENT STRATEGY

Revamp Old Traditions

Sleigh the holidays with new subject lines and content that stands out in shoppers’ inboxes.

Holiday & Subject Line Inspiration

Feeling Festive?

Feeling Festive? Get in the holiday mood with our Spotify Playlist

In 2018 we saw an uptick in mobile use (as expected), record-breaking shopping days ahead of Black Friday and a dramatic surge in Buy-Online Pick-Up-In-Store programs, which blurred the line between eCommerce and brick-and-mortar sales.

Holiday Retail Sales

$707.5B
total retail sales
+4.5%
$123.9B
total ecommerce sales
+16.5%
Daily sales averaged $2.1B across the whole holiday season (Nov 1 – Dec 31)

eCommerce Shopping by Device

$70.62B
Desktop Sales
$53.28B
Mobile Slaes
Daily sales averaged $2.1B across the whole holiday season (Nov 1 – Dec 31)

eCommerce
Traffic vs Revenue by Device

For the first time smartphones drove half the traffic and nearly a third of the revenue.


The Cyber 5 Expands

In-Store vs. Online

Buy-Online-Pick-Up-In-Store (BOPIS), blended brick-and-mortar and online shopping.
2018 saw more retailers centering their holiday marketing around these tactics.

Recommended Content

We regularly share trends, insights, best practices and customer case studies with leading industry media resources and exhibit at industry events.

Blog Article

Holiday Planning Tips from our Team (Part 2)

Are you ready for more holiday planning tips and advice from our client service experts? Over the next two months, we are sharing our planning roadmap for a successful holiday season.

Blog Article

7 For All Mankind Sees Immediate Revenue Growth

Missing significant revenue opportunities with their previous provider, 7 For All Mankind turned to Listrak’s sophisticated platform and CRM to elevate their digital marketing programs.

Blog Article

Project Launchpad: Identification and Acquisition

Step #1 in the 2021 Success Plan. Most retailers aren’t doing enough when it comes to identification & acquisition. Learn how to be strategically assertive in 2021.

News Article

Lehman’s

Lehman’s trusted Listrak’s Growth Xcelerator Platform (GXP) to drive incremental business growth. It hasn’t disappointed; immediately increasing daily subscriber opt-ins.

News Article

JEGS

Listrak’s Growth Xcelerator Platform (GXP) is the new fuel for JEGS’ digital marketing program – consistently converting onsite visitors and increasing revenue from triggered emails.

News Article

Soft Surroundings

Always looking to optimize their automated campaigns, reduce churn, and drive incremental revenue, Soft Surroundings jumped on board with Listrak’s Growth Xcelerator Platform (GXP) and has seen tremendous results.

Ready to learn more?

We’d love to hear about the current state of your business and where you’re headed.

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Ready to learn more?

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