Listrak's Holiday Strategies
and Insights
Make this holiday season full of holi-yays with increased shopper engagement and revenue. Learn how to deck your shoppers inboxes with timely, personalized, cross-channel campaigns.
Make this holiday season full of holi-yays with increased shopper engagement and revenue. Learn how to deck your shoppers inboxes with timely, personalized, cross-channel campaigns.
‘Tis the season to mark your calendars, stay organized and make the most of each holiday.
Sleigh the holidays with new subject lines and content that stands out in shoppers’ inboxes.
In 2018 we saw an uptick in mobile use (as expected), record-breaking shopping days ahead of Black Friday and a dramatic surge in Buy-Online Pick-Up-In-Store programs, which blurred the line between eCommerce and brick-and-mortar sales.
For the first time smartphones drove half the traffic and nearly a third of the revenue.
Buy-Online-Pick-Up-In-Store (BOPIS), blended brick-and-mortar and online shopping.
2018 saw more retailers centering their holiday marketing around these tactics.
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