Content Personalization

Personalize the Shopper Journey with
Recommendations and Segmentation

Create and manage contextually relevant content with ease to truly personalize every message, every page,
every ad and every customer interaction with Recommender and Advanced Retail Segmentation. We make it easy for
you to create and share targeted and personalized content – such as offers – and recommended products based
on each customer’s online behavior and purchase history.

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Personalize Content and Products in Email

Every email you send – from your monthly newsletter to your daily promotional messages to your transactional messages and even your behaviorally-triggered messages – can be personalized using Listrak Recommender. The dynamic, real-time recommendations optimize emails by populating the instant the message is opened to ensure every communication is up-to-date.

See How Content Personalization Works

Personalize Content and Products in Email

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Manage Personalization Across the Web

Manage Personalization Across the Web

Nothing enhances a shopper’s experience more than personal recommendations, especially when the recommendations are based on their behavior. With Listrak, the recommendations go beyond email to your site and display ads. These channels become dynamic, engaging and actually aiding customers in finding their next favorite product.

Control Every Aspect of Your Recommendations

Our easy-to-use, revolutionary design tools allow you to control how your recommended products are visually displayed. You can bring your brand to life by customizing your imagery rather than relying on templates that provide little flexibility.

Control Every Aspect of Product Recommendations

We were seeking a solution that would not only help customers discover new products but would give us control over what products were being recommended. With Listrak, we could quickly tweak the business rules and view what products would be displayed to each customer in advance. We were confident that we were promoting the right products to the right shoppers.

Chaim Posen, Jomashop

Advanced Audience Segmentation

Deeply Segment Your Audience for 1:1 Communications

Our Advanced Segmentation gives you the power to use in-store or online customer data – including browse behavior, purchase history and customer preferences. This 360 degree view of each customer allows you to segment your list and personalize messages like never before.