Listrak's Direct Mail Audiences

Direct Mail

Targeted Direct Mail Audiences

Filter direct mail audiences by utilizing multidimensional segmentation including retail, behavioral and CRM data to export contact information necessary for targeted offline campaigns.

Cross-Channel Orchestration

Include offline direct mail as part of behaviorally based triggered campaigns by adding and removing customers from direct mail segments within the cross-channel workflow engine.

Dive into Listrak Conductor™

CRM & Predictive Audience Activation

Activate automated CRM audiences and predictive analytics data to power offline campaigns that go beyond standard manual filters.

Learn more about Customer Insights

Intelligent Trigger Campaigns

Automatically generate timely and relevant messages directly linked to real-time customer behaviors anywhere across the customer journey to strategically influence purchase intent at the right point in time.

Smart trigger messages respond to customer signals and deliver highly personalized interactions across email and mobile channels. Examples of intelligent trigger campaigns include:

Welcome Series
Winback / Lapsing Customer
Back-in-Stock Alerts
Price Drop Alerts
Inventory Alerts
Re-engagement
Post Purchase

Explore Behavioral Based Triggers

Predictive Product Recommendations

To deliver a truly personalized curated one-to-one experience across channels and devices, Listrak’s Predictive Products ingests and responds to millions of individual consumer signals.

Using advanced machine learning algorithms and providing the ability to layer deeply customizable merchandising decisioning, Listrak is able to understand and predict the most relevant, data-driven personalized products to influence the unique customer journey towards the path to purchase. With dynamic real-time product recommendations, you can feel confident that you are showcasing the right products to deliver the best user experience that is most likely to convert at that specific point in time.

Listrak's Predictive Personalization Suite

Untur, conceptam adversarium pri ne. Tacimates persequeris per te, dicunt noluisse nam no. U

Reque iriure labores sea ei, per no sint

Read Case Study

Predictive Content

MMS (Multimedia Message Send) allows you to send photos, gifs or longer text (1,000 characters plus an image) to add a fun and engaging layer to your mobile marketing campaigns.

Content that speaks to your audience in a relevant and personal way adds differentiation and value to your brand experience beyond product offering. Predictive Content allows marketers to utilize content marketing investments to foster increased customer engagement. By applying natural language processing AI and machine learning algorithms to your website content, Predictive Content automatically interprets and understands the context of your content. Using purchase history and behavioral data to understand personal interest, Predictive Content matches personalized one-to-one content to customers that truly care and want to read it.

Our crawler discovers new content from blogs, guides, articles, tutorials, recipes or any other content on your site as it becomes available. Inserting Predictive Content into a message is as easy as dragging, dropping and styling to fit your brand with minimal time and resources needed from your team.

Listrak's Predictive Personalization Suite

Untur, conceptam adversarium pri ne. Tacimates persequeris per te, dicunt noluisse nam no. U

Reque iriure labores sea ei, per no sint

Read Case Study

Recommended Content

We regularly share trends, insights, best practices and customer case studies with leading industry media resources and exhibit at industry events.

Blog Article

Communicating With Your Customers During COVID-19

Using email to effectively communicate with your customers during an unprecedented time.

Blog Article

Why You Need to Get Moving on SMS Marketing

While email remains a critical channel for retailers during the holidays season, integrating SMS into your marketing strategy can significantly impact consumer engagement and ROI.

Blog Article

eCommerce in the wake of COVID-19

News Article

College bedding retailer OCM turns to tools to boost sales

The coronavirus pandemic leaves many college-related purchases up in the air. OCM is using email retargeting to help recover sales during a challenging year.

News Article

How OCM Used Personalization to Drive Repeat Sales

After decades of operating solely via direct mail, the company has spent the last five years shifting efforts toward e-commerce and digital operations. It began working with marketing tech provider Listrak last year, and in Februa

News Article

DTLR VILLA Leverages ‘Tap-To-Join’ To Accelerate SMS-Driven Revenue 2.5X During Holiday 2019

When urban fashion and footwear retailers DLTR and Villa merged in August 2017 to become DTLR VILLA, the companies sought to build a national following through their target audience: Millennials.

Retailers Adapting and Giving Back During an Unprecedented Time

eCommerce in the wake of COVID-19

Targeted Direct Mail Audiences

Cross-Channel Orchestration

CRM & Predictive Audience Activation

Intelligent Trigger Campaigns

Predictive Product Recommendations

Untur, conceptam adversarium pri ne. Tacimates persequeris per te, dicunt noluisse nam no. U

Reque iriure labores sea ei, per no sint

Predictive Content

Untur, conceptam adversarium pri ne. Tacimates persequeris per te, dicunt noluisse nam no. U

Reque iriure labores sea ei, per no sint

Recommended Content

Communicating With Your Customers During COVID-19

Why You Need to Get Moving on SMS Marketing

eCommerce in the wake of COVID-19

College bedding retailer OCM turns to tools to boost sales

How OCM Used Personalization to Drive Repeat Sales

DTLR VILLA Leverages ‘Tap-To-Join’ To Accelerate SMS-Driven Revenue 2.5X During Holiday 2019

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