Customer Insights

Unlock your unified customer data through powerful exploration and visualization tools. Observe the complete Customer Journey. Access seamless integration within the Listrak platform to make insights actionable through segmentation, automation and orchestration.

Platform Highlights

Instant Insights

Over 70 pre-built customer data
visualization tiles available
for customized dashboards

Data Exploration

Go beyond canned reports and
dig deep to understand customer
segments like never before

Seamless Activation

Turn insights into audiences and
campaigns with a single click
using an integrated platform

Unified 360° Profile

Combine transactional, behavioral and predictive data for a single view of each customer. Use personalization at scale that knows everything about your customers.

Eliminate data silos

Bring offline and online data together

True customer LTV

Treat multi-channel buyers as a single customer

Smarter customer segments

Predictive models help target the right customers

Seamless Activation

Go from insight to action with a single click that empowers marketers to target, filter and trigger campaigns based on real-time customer behaviors.

Automated campaigns

Audience triggers mean no more manual imports

Find more customers

Push insights to paid search/social for cost-effective acquisition

Get mobile

Send targeted messages to the devices in their hands with SMS and push

Instant Insights

Over 70 out-of-the-box data visualizations uncover your best customers and what makes them so valuable.

Pre-built dashboards

Understand customer retention, acquisition and channel trends

Retail focused

The metrics and KPIs needed to help beat last year’s numbers

Exceptional value

Save money on consultants with insights you can use right away

  • New vs. Returning Customers Trend
  • Revenue Retention Cohort Analysis
  • Time Between 1st and 2nd Order
  • 12-Month Active Buyer Trend
  • Loyal Customers – Top Categories
  • Lapsing Customer Analysis
  • One-time vs. Repeat Trends
  • Full-price vs. Discount Shopper Analysis
  • And many more…
The team did a great job supporting us throughout the holiday season. Really, these guys ROCK!
Darren Johnson
Director of Ecommerce

Data Exploration

A powerful BI interface to dig deeper to understand the customer story behind the visuals. Build queries and reports with our point-and-click data exploration UI.

Data Your Way

Don’t settle for canned reports, get complete data access

Advanced Reporting Tools

Customize, pivot and filter queries with ease

Retail Customer Model

Purpose-built to help answer your most important questions

Predictive Analytics

Build smarter segments with machine learning propensity models that predict which action a shopper is likely to take.

Likelihood to Act

Use artificial intelligence to target contacts that are more likely to buy, open, click or churn

Affinity Models

Preserve margin with full-price buyers and find your best customers favorite products

Predicted LTV

Identify future potential earlier and treat customers like the VIP they can become

Ready to learn more?

We’d love to hear about the current state of your business and where you’re headed.

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