Contact Card

Unparalleled View of 360° Customer Data: Leverage Actionable Insights Across All Touchpoints – Online, Offline & Mobile

Observes, Collects and Synthesizes

Listrak’s Contact Card observes, collects and synthesizes data from disparate data sources and at every touchpoint across the customer journey into a unified 360˚ profile, giving you true visualization of all customers, subscribers, site visitors and anonymous users.

Complete, living unified 360° profile that is essential to powering your marketing decisions and orchestration

Link multiple profiles into a single customer view – showing all names, email addresses, customer IDs and phone numbers of linked identities when multiple email addresses are found to have significant shared activity

Eliminate fragmented data, expanding your view into known and unknown visitors

Insight into preferred send time and projected purchase date with Predictive Analytics

Visualize brand, category and subcategory affinity

Explore a comprehensive view of recent purchase, browse and message activity

Benefits of Listrak’s Contact Card

AI Powered Marketing

Transform data from intent-based signals including transactional history, behavioral activity and stage in the customer journey into actionable insights and data driven decisions through the combination of artificial intelligence, machine learning algorithms and actual human intelligence.

Holistic Customer View

Observe and understand the customer journey at an individual level. Glean truly actionable, data-driven insights faster and more accurately due to the robust contextual data derived from the Unified 360˚ Profile.

ROI Focused

Turn data into revenue. Visualize engagement and transactional insights in order to determine strategies that drive measurable lift throughout the entire customer lifecycle.

Built for Marketers

Structured to fully support your needs for personalized cross-channel campaigns, marketing analysis and business intelligence.

Anonymous User Tracking

Capture and store anonymous user data prior to subscription, then pair it with a consistent identifier to a single customer account.

Agile and Flexible

Configurable to specific needs to support changing environments and meet evolving brand requirements.

Ready to learn more?

We’d love to hear about the current state of your business and where you’re headed.

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