After learning about its solutions through an eCommerce industry veteran, the JEGS team took a closer look at Listrak and not only saw value in its solutions, but also in its approach to working with clients in a consultative, partnership-like style. Knowing that it’s critical to under stand a client’s marketing sophistication, the Listrak team audited the company’s overall digital strategy and discovered that a few key modifications would provide a more individualized approach, resulting in increased engagement, and ultimately, sales.
After only 90 days, JEGS saw a 700% increase in overall revenue. As with all of Listrak’s clients, they are now working to further refine their digital marketing strategy and continue to accelerate online growth.
“At JEGS Performance Automotive, speed is everything – both on the track and off. After three years with another marketing platform, we switched to Listrak and saw a 700% increase in revenue – in less than 90 days.” -Jeff Hennion, CEO
As the most trusted name in automotive performance, JEGS began in the 1960s as half garage/half auto parts store with an iconic mail order catalog. Over the last 5+ decades, JEGS has grown into a fully-stocked digital commerce experience and the preferred destination for every gear-head, professional racer, weekend warrior and restoration nut.