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December 28, 2017
Listrak Exchange is designed to acquire, engage and convert highly-targeted social audiences by connecting your customer database directly to your ad platforms in Facebook, Instagram, Google and Twitter, meaning your social and paid search ads can now be as targeted and effective as your email marketing messages.
This real-time, cross-channel sync ensures all audiences are easily accessible and up-to-date while giving you the ability to target or suppress different audiences, boosting ROAS. Best of all, because the data syncs automatically, marketers can save 20 hours or more each month because they no longer have to upload, download or manually manage files between the different networks. You can spend the time creating great ad campaigns rather than mining and managing data.