Always On: Connecting with Mobile Shoppers

April 16, 2014 1:00 PM ET
Hosted By: Aaron Pearson

Your customers are always connected through their mobile devices, and more than half of all emails are being opened on smartphones. Studies show that if your emails are opened on a mobile device and aren't optimized to render and perform well, the majority of your customers will delete them.

In this session, Listrak design expert Aaron Pearson discusses trends and best practices for responsive email design so you can be sure your emails work on every device. You'll see real campaigns from retailers that have tested and mastered this tactic.

Watch on Demand