Ross is a co-founder and CEO of Listrak. He has nearly 15 years of executive leadership, successfully launching and directing three technology start-ups. Ross has led Listrak from concept to leading email marketing solutions provider serving online retailers, interactive agencies, and direct marketers. As CEO, Ross is responsible for charting Listrak’s strategic vision and direction. Ross is a thought-leader within the online marketing community, lending his expertise to conferences, seminars, and webcasts. Ross is also a frequent contributor of email best practices articles and can be found in eM+C, Adweek, Internet Retailer, MarketingProfs, Website Magazine, Direct Magazine, and other publications. Ross also shares his expertise on Listrak’s podcast Email Marketing Today and its webinars.