Whitepapers and Reports

Listrak Recognized in 2017 Gartner Magic Quadrant

Listrak was recognized as a Niche Player in the 2017 Gartner Magic Quadrant for Multichannel Campaign Management. This position is based on our ability to execute and completeness of vision. Read this complimentary report for a thorough evaluation of the vendors offering multichannel campaign management solutions.

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2017 Digital Marketing Campaigns Benchmark Report

Email continues to outperform all other digital channels, but recent shifts in the ways consumers engage with brands are making cross-channel campaigns a vital part of the sales process. As you continue to add new campaigns, channels and tactics to the marketing mix, industry benchmarks can help you understand performance and prioritize initiatives, and will also help set the right expectations as you add new strategies. Download our guide to learn email campaign benchmarks for both triggered and broadcast messages as well as what to expect from display ads and social lead ads.

 

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