July 1, 2014 - Listrak, a provider of customer-centric omnichannel marketing solutions for retailers, recently announced that it is turning its popular full-day omnichannel marketing bootcamp into a roadshow. The workshop, which includes sessions on a wide array of topics for retail digital marketers has been a popular event previously held in conjunction with major industry events during the past year.
Listrak’s one-day Omnichannel Marketing Roadshow event will provide retailers with the information needed to create personalized experiences for shoppers and customers across the entire customer journey using 360-degree customer insights and predictive analytics. Most recently, the popular bootcamps were offered in Los Angeles, Las Vegas and Chicago.
The Listrak workshops are open to retailers who want to learn new strategies for engaging customers across multiple channels. The schedule for the day includes six sessions presented by Listrak CEO and co-founder Ross Kramer, as well as seasoned Listrak team members sharing information on account management, strategy, deliverability, design and more. Topics include customer acquisition, remarketing trends, mobile and social marketing, post purchase campaigns and deliverability, and there is ample time for audience questions and answers.
Kramer comments, “The turnout for and engagement during these workshops has been incredible. In addition to giving our clients and prospects the opportunity to network and exchange ideas with each other, at the end of the day, they walk away with the tools they need to expand their data bases, increase customer engagement, and most importantly, add incremental revenue directly to their bottom lines.”
Listrak recently released the dates and locations of the next four Omnichannel Marketing Roadshow events:
July 29, 2014 – Philadelphia, PA – Loews Philadelphia Hotel
August 21, 2014 - Huntingdon Beach, CA – Hyatt Regency Huntington Beach Resort and Spa
September 25, 2014 – Fort Lauderdale, FL – W Fort Lauderdale
October 14, 2014 – New York, NY – Andaz 5th Avenue
Listrak offers a single, integrated digital marketing platform providing omnichannel solutions for retailers. The company’s retail-specific solution suite is powered by a comprehensive data hub of 360-degree shopper insights that allow retailers to create personalized campaigns across all customer touchpoints to drive incremental revenue and ROI. Listrak is solely focused on the retail industry and is uniquely qualified to help retailers optimize digital marketing campaigns by engaging customers with timely, relevant, personalized, shoppable messages across all channels, including email, mobile, social, web and stores. Listrak has more than a decade of digital marketing experience and works with leading U.S. retailers, including Deb Shops, Waterford, Spiegel, The Grommet and La-Z-Boy.