Whitepaper > Email Look Book Post Purchase Campaigns - Page 3

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Whitepaper - Getting to the Second Sale and Beyond

NFL Shop - Thank You Message

THINGS WE LOVE

Offer – the 15% off discount is a great incentive for customers to make a second purchase
Links – the product shots make it easy to navigate and the secondary navigation links provide easy access to popular pages, such as Facebook and Twitter, gift cards, outlet, etc.

THINGS WE'D TEST

Design – there is a lot of team logos and information crammed into a small area and the offer almost gets lost. Add more padding between elements of the email
Fine print - could link to information to keep the email cleaner and shorter
Add recommended products possibly based on the merchandise of the team(s) they chose

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First Name: Last Name: Email: Phone: Company Name: L_Submission_ResourceSource: Campaign: L_Submission_Newsletter: L_Submission_ResourceID: L_Submission_ResourceTitle: L_Submission_TrackingID: L_Submission_TrackingLabel: L_Submission_CampaignGroupID: L_Submission_CampaignGroup: L_Keyword: L_Source:

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NFL Shop - Thank You Message