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Dedicated in-house email compliance specialists and legal fees are costly investments. Recent government regulations including the 2003 CAN-SPAM Act raises the corporate compliance bar, inflicting substantial consequences on those businesses in default.
The two most critical compliance issues on the email marketing landscape today require email marketers:
If you're still struggling to achieve CAN-SPAM compliance, you’re not using resources wisely. While many in-house solutions don't include adequate suppression or compliance requirements, the Listrak global suppression and template system ensures you conform to the ever-changing compliance landscape. We're the experts, in tune daily with changes in the industry. As regulations change, your customer mailings through the Listrak system remain lawful.
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