Shopping Cart Abandonment Remarketing
How Listrak targets your most valuable shoppers to convert them into customers.
When shoppers abandon carts, you know two things:
- The products they're interested in
- They have a need
Armed with this knowledge, a shopping cart remarketing program can deploy a highly targeted message that motivates shoppers to become customers.
Remarketing campaigns are automatically triggered upon abandonment. You define the:
- Number of messages
- Special offers
- Email design
You can then split test your email series to see what combination results in the greatest number of conversions.
How Listrak's Remarketing Program Works
- Email address
- Shopping cart contents
- Abandonment step (payment, shipping, etc.)
- Order history
If the shopper converts, the email series is terminated. If not, additional messages can be sent to further encourage shoppers to complete their orders.
How Cart Remarketing Recovers Sales
To learn more about how a shopping cart abandonment solution can help recover lost sales, download our whitepaper. Or, reach us directly at 1-877-362-4556.