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Client Testimonial

“With the Listrak integration, we have near real-time metrics that enable us to send campaigns to specific segments based on site behavior to remarket specific products viewed and ultimately increase sales.”

- Jim Moore
Director of Marketing, Costume SuperCenter

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Omniture Technology Partner

Automated Browsing-Based Email Remarketing

As an accredited Adobe Genesis partner, our data integration with Adobe offers automated remarketing and near real-time data sync to conversions and revenue. Integrating Adobe with Listrak enables retailers to segment shoppers based on their email interaction and site behavior to create highly targeted campaigns that increase sales, such as browse and abandon remarketing and post purchase remarketing to cross-sell, up-sell and re-sell products.

Benefits:

  • Recover shoppers who browse and abandon
  • Increase sales with targeted cross-sell and up-sell remarketing
  • Optimize campaigns in progress
  • Automatic segment-based campaigns

Key Solution Features:

  • Custom segment reporting and imports
  • Hourly campaign metric updates
  • Automated conversation triggers
  • Automated multipath triggers within series based on interaction
  • Roll up reporting with visitor level detail
  • Aggregated abuse reporting
EEC National Retail Federation Shop.org MAAWG ESPC

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